Tokenizing Virtual Meetings — Enter Without Your Name, Just Your Wallet
Platforms like Google Meet and Zoom have transformed how businesses operate, students learn, and families connect.
According to a study by Owl Labs, over 55% of meetings worldwide are now virtual, with Zoom alone hosting more than 300 million daily meeting participants during the pandemic’s peak. These platforms continue to see substantial usage, with tens of millions of meetings taking place daily.
However, while the convenience of virtual meetings is undeniable, they come with challenges — especially around privacy, data ownership, and security.
It’s unfortunate to sit in an important business meeting and realize the sensitive information discussed could potentially be accessed by third parties or misused.
The Challenges of Virtual Meetings
For all their advantages, platforms like Google Meet and Zoom have faced scrutiny over privacy and security issues.
In 2020, the term “Zoom bombing” became widely recognized as unauthorized users disrupted meetings.
Even beyond breaches, privacy concerns linger. Video conferencing apps collect extensive metadata, including participants’ names, email addresses, and meeting durations. This data is often stored on centralized servers, although encrypted, it still makes it vulnerable to hacks and potentially accessible to third-party advertisers.
In a world, where even a banana can be monetized, like Justin Sun bought a Banana for $6.2 million, monetizing or managing meeting content effectively is a challenge. Once a meeting ends, its value is often lost unless it has been recorded and stored securely.
The Game-Changer for Virtual Meetings
Tokenization, the process of converting real-world data or assets into blockchain-based digital tokens, presents an exciting opportunity to rethink virtual meetings. By tokenizing meeting data, participants can own, secure, and even monetize their interactions.
David is a digital marketing consultant conducting a Zoom meeting with multiple clients. The meeting covers strategies, budget discussions, and proprietary insights. Traditionally, David would record the meeting and store it on his local device or a cloud service. With tokenization, the meeting itself can become a digital asset.
Once tokenized, the meeting recording is securely stored on a blockchain. David can choose to share access with clients through smart contracts, ensuring they can only view the recording under specific conditions, such as a set number of views or a limited time frame. This adds a layer of security and control that traditional platforms cannot provide.
Benefits of Tokenizing Virtual Meetings
Tokenizing virtual meetings eliminates the need for reliance on centralized servers.
Instead, meeting data is stored on a decentralized blockchain network, ensuring that participants retain full ownership. This reduces the risk of unauthorized access and ensures that meeting data is not used for advertising or other purposes without consent.
Speakers could issue limited-access tokens, allowing participants to view the session for a fee. Similarly, businesses could tokenize internal training sessions, creating a library of secure, on-demand resources that can be shared or sold.
Tokenized meetings enable easy, scalable sharing. For instance, a professor conducting online classes can tokenize each lecture, giving students tokens for secure access. If a student wants to revisit the lecture later, they can simply redeem the token without worrying about losing files or unauthorized redistribution.
Blockchain’s immutability ensures that tokenized meetings remain tamper-proof. This is particularly useful for legal, financial, or regulatory discussions where maintaining an accurate and verifiable record is critical.
Real-World Possibilities
Let’s revisit David, the digital marketing consultant. By tokenizing his meeting, David also gains the ability to fractionally share ownership. For example, if a particular segment of the meeting is relevant to a broader audience, he could sell access to just that portion while keeping other sections private.
Similarly, consider a multinational corporation holding a virtual shareholder meeting. Tokenizing the meeting enables the company to securely distribute access to shareholders, track participation, and even allow token-based voting on key decisions — all in real time.
Enter Without Your Name, Just Your Wallet
With tokenization, you could potentially join a Zoom or Google Meet session without revealing your real name — just your crypto wallet and an NFT avatar representing you. For many in the crypto world, where pseudonymity is a valued norm, this feature could redefine virtual meetings.
With tokenized meetings, participants can authenticate themselves using blockchain wallets. Instead of traditional sign-ins, users connect their wallet to the meeting platform. For instance, a DeFi project team scattered across the globe could hold strategy meetings without requiring members to expose personal identities. The wallet acts as the key, ensuring only verified holders of the meeting token can join.
Adding an NFT avatar brings personalization to the pseudonymous experience.
For instance, a community meeting where attendees display their unique NFTs as profile pictures instead of webcams.
TokenFi’s RWA Tokenization Module
TokenFi will change the way real-world assets (RWAs) are digitized and brought onto the blockchain.
The upcoming TokenFi RWA Tokenization Module will allow users to tokenize non-securitized assets in minutes.